Target Raises Minimum Wage To $15 An Hour, Gives Free Virtual Doctor Visits


Retail giant Target has announced a bevy of new plans including a permanent increase of its starting minimum wage to $15 an hour.

According to Yahoo Finance, the $2 raise will affect 275,000 employees across the U.S. The retail superstore’s minimum wage is now 25% higher than the U.S. industry average.

“In the best of times, our team brings incredible energy and empathy to our work, and in harder times they bring those qualities plus extraordinary resilience and agility to keep Target on the forefront of meeting the changing needs of our guests and our business year after year,” Brian Cornell, chairman and CEO of Target said in a release.

“Everything we aspire to do and be as a company builds on the central role our team members play in our strategy, their dedication to our purpose, and the connection they create with our guests and communities.”

The $15 minimum was a promise Target made in 2017 to raise its starting rate to $15 an hour by the end of 2020. Last June, Target raised its minimum wage to $13 to honor the commitment.

Cornell also announced Target will give a one-time recognition bonus of $200 to its frontline store workers and distribution center hourly workers for their efforts working through the coronavirus pandemic. The superstore will also help employees stay healthy in the future by offering free access to virtual doctor visits for all team members through the end of the year, regardless of whether they currently subscribe to a Target healthcare plan.

Target also announced additional extensions of a 30-day paid leave for vulnerable team members, as well as free backup care for family members.

“The most important investments we make are in our team. I have tremendous gratitude for the way our team members show up with such purpose and pride for our guests, communities and one another,” said Melissa Kremer, Target’s chief human resources officer said in a statement.

“These investments help ensure that team members can build meaningful careers, take care of themselves and their families and contribute to building our communities through their work inside and outside of Target.”

Earlier in the year, when the coronavirus pandemic forced the majority of the country into their homes, Target raised its wage for new employees. Target also made a $10 million commitment to social justice causes earlier this month.

Aunt Jemima Brand Set to Change Name and Remove Image That is ‘Based on a Racial Stereotype’

Aunt Jemima Brand Set to Change Name and Remove Image That is ‘Based on a Racial Stereotype’


In a sign of the times spurred by the worldwide protests against racial injustices, police brutality against Blacks, and racial inequality, the Quaker Oats Co. is removing the image of Aunt Jemima from its packaging and changing the name of the brand.

The impending changes to the packaging without the Aunt Jemima image will start to appear throughout the fourth quarter of this year. The new name will be announced at a later date and will quickly follow the first phase of packaging changes.

As has been reported by multiple publications over the years, Aunt Jemima is derived from an 1875 minstrel show song. The original imagery was based on the plantation Mammy stereotype.

“As we work to make progress toward racial equality through several initiatives, we also must take a hard look at our portfolio of brands and ensure they reflect our values and meet our consumers’ expectations,” said Kristin Kroepfl, vice president and chief marketing officer, Quaker Foods North America, in a written statement.

“We recognize Aunt Jemima’s origins are based on a racial stereotype. While work has been done over the years to update the brand in a manner intended to be appropriate and respectful, we realize those changes are not enough.

“We acknowledge the brand has not progressed enough to appropriately reflect the confidence, warmth, and dignity that we would like it to stand for today,” said Kroepfl. “We are starting by removing the image and changing the name. We will continue the conversation by gathering diverse perspectives from both our organization and the Black community to further evolve the brand and make it one everyone can be proud to have in their pantry.”

The Aunt Jemima brand will also donate a minimum of $5 million over the next five years to create meaningful, ongoing support and engagement within the Black community.

In addition, Ramon Laguarta, chairman and CEO of Quaker’s parent company, PepsiCo, has announced that the next step in PepsiCo’s journey for racial equality will more than $400 million in initiatives over five years to uplift Black communities and increase Black representation at PepsiCo.

Apple’s Siri Shortcut Automatically Opens Your Camera And Records Police

Apple’s Siri Shortcut Automatically Opens Your Camera And Records Police


Filming the police has become an essential tool for exposing harassment and racism by cops. Apple has made it easier to capture these moments.

According to Mic, Apple developer Robert Petersen has created the “I’m getting pulled over” Siri shortcut. The shortcut, free through Apple’s Shortcuts app, allows users to automate a sequence of actions that can be activated with a single tap or command.


Saying “I’m getting pulled over” will pause audio the user is listening to, turn down the brightness and volume on the phone, puts the iPhone in Do Not Disturb mode, and sends a text to a contact of their choosing, letting them know the user is being pulled over along with their location. The front facing camera then begins recording the encounter. Once filming stops, the video can be sent to an iCloud Drive or Dropbox account.

Petersen first published the shortcut in 2018 and has maintained and added new features since. In order to install the shortcut, a user has to first run any shortcut, before being able to allow any third-party shortcuts. Once the device is set up to run shortcuts that the user didn’t create, they can download the “I’m getting pulled over” shortcut.

Once installed, users will be able see the full sequence of events that will occur when it’s activated. Users will also be prompted to provide a contact who will be notified of the user’s location if pulled over and will receive a copy of the video from the interaction. Multiple contacts can be selected for both options.

Apple joined IBM and Amazon last week in banning the use of its facial recognition software by law enforcement. The tech giant also launched a $100 million racial justice initiative to promote racial equality and will launch a camp for black developers and entrepreneurs in addition to increasing its recruitment efforts at HBCUs.

PepsiCo To Invest Over $400 Million in Black Community


PepsiCo Inc., one of the world’s largest beverage and food companies, plans to invest more than $400 million during the next five years to uplift Black communities across America.

The commitment is part of many initiatives by PepsiCo that includes efforts to battle racial inequality and create opportunities for Black Americans. For instance, the company plans to expand its Black managerial roles by 30% by 2025 via internal development and recruitment. The Purchase, New York-based soda conglomerate plans to add more than 250 Black associates to managerial roles in the next five years, including adding at least 100 Black associates to its executive ranks.

Another PepsiCo initiative: Invest $50 million over five years to strengthen local Black-owned businesses.

In a letter Tuesday, PepsiCo CEO Ramon Laguarta talked about the company’s position on racial equality. He mentioned how the company has been thinking hard how it “can help dismantle the systemic racial barriers that for generations have blocked social and economic progress for Black people in this country. We know that the first step toward change is to speak up, so I want to be very clear: Black Lives Matter, to our company and to me.”

The company says its initiatives are part of a holistic effort to help address the need for systemic change.

Here are some other initiatives that PepsiCo plans to launch:

  • Investing in accelerating PepsiCo’s support for social programs that impact Black communities. That includes backing Black-owned restaurants as part of its Small Businesses Program and launching a Community Leader Fellowship program for Black nonprofit CEOs.
  • Accelerating its recruitment efforts with Historically Black Colleges and Universities (HBCUs) and increasing partnerships with diversity organizations in core schools.
  • Establishing scholarship support worth $25 million for students transitioning from 2-year to 4-year programs and scaling existing efforts to support trade/certificate and academic 2-year degrees through community colleges for 400 Black students per year. The funding will provide wrap-around support, including cash for books, transportation, and housing.
  • Buying extra goods and services from diverse vendors. PepsiCo specifically says it will more than double its spending with Black-owned suppliers with an incremental spend of $350 million. The company plans to expand its supplier pipeline through advocacy and outreach. It will build supplier capability targeting growth across services, including agriculture, sustainable packaging, and operations.
  • Supporting Black-owned restaurants as part of its Small Businesses Program, including mentoring, management training, and help obtaining financing.
  • Investing $5 million to launch a Community Leader Fellowship program for Black nonprofit CEOs. The company says it will provide grants to participants’ organizations, executive education, and connections to PepsiCo leaders and partners.
  • Using PepsiCo’s buying power to create more jobs for Black creators at its marketing agencies. The company will make them part of its content development. It calls for applying a Creative Agency Diversity Policy modeled on PepsiCo’s existing policy for the selection of legal services, including an annual audit.

Pretty Vee Launches Beauty and Electronics Line with Citi Trends


Vena E, also known as Pretty Vee, is as business savvy as she is funny. The Miami native has ascended to new heights by successfully, and strategically, positioning her roles as comedian, host, brand ambassador, and actress. A graduate of St. Augustine University with a degree in mass communications, Pretty Vee utilized her education along with the confidence to be unique and original to pursue her dreams. 

Pretty Vee got her first experience in communications by spearheading her own radio show, Lounge 22 on WAUG Power 750 AM. Lounge 22 featured smooth and sexy R&B from the ’80s and ’90s. Following graduation, she interned at Atlanta’s V-103, ‘The People’s Station’, and then got the opportunity to relocate to North Carolina as a personality on 107.9, The Link. 

Fast forward to present day, and Pretty Vee has grown her career and on-screen talents. From Wild ‘N Out to the Zeus Network show You’re My Boooyfriend, and headlining the 2019 Millennial Queens of Comedy Tour, Pretty Vee isn’t slowing down. Most recently she launched her beauty and electronics line with CitiTrends, which is available nationwide. 

Black Enterprise had the chance to speak with Pretty Vee about her career moves, creating different avenues for success, the current climate in America, and advice for women to pursue their dreams and passions.

Pretty Vee beauty and electronics are in 500+ CitiTrends stores. Why did you choose to partner with them?

CitiTrends has been around for years and is a part of the culture. They represent affordability, authenticity, and quality. It is truly a one-stop-shop that allows the community to be a part of the store because they speak the language of the people purchasing from the store. I was already a brand ambassador for the company so it made sense to pursue a deeper partnership through my products. I truly feel the culture of the CitiTrends brand. 

How important is it to align with a brand that shares the same value as the Pretty Vee brand identity? 

I never want to be like anyone else. If people cannot take me for who I am but want to make me who they want me to be then it isn’t a place for my brand. When I sat at the end of the table, I asked what can I bring to the table that describes Pretty Vee? I wanted something that represents and speaks Pretty Vee. Every meeting the key decision makers for CitiTrends showed up and they gave me the realness of themselves. This was important to me because they could have sent the buyer, the merchandisers, and other people within the organization but the heads of CitiTrends were present. 

What was the strategy behind making Pretty Vee products affordable?

I want my supporters to be able to purchase a $15 brush set or a $10 speaker. I truly wanted my supporters to be able to come into my world and be able to be a part of what I am doing. If my prices are set at a luxury price I will alienate the people that have helped to make me who I am. I do not want to have an item that a working mom cannot afford or a working dad has to say I want to support but I cannot afford that right now. 

When did the opportunity to be on Wild ‘N Out happen?

I auditioned for seasons 9 and 10 in New York and did really well during my skits. When it came to their games, I had no clue and wasn’t picked up for the season. I was hurt because I wanted it but after reflecting on my audition it was a good thing that I didn’t make it. I needed to grow and be myself. I needed to know if this platform was really where I wanted to be at. I continued to develop and work on my craft and then I got a call that they wanted me to be on season 11. 

How do you feel about the current climate in America?

I first want to say RIP to George Floyd, his family, and all of the other families that have been affected by police brutality in our community. I am praying for God’s covering over all of the world. Right now as influencers we have to be mindful of what we say because these are sensitive times now and we need to come together not divide. We are in an unprecedented time right now. Be a vessel in any way, shape, or form that you can. We all need prayer and guidance.  

What 3 key pieces of advice do you have young women of color. 

  1. Always be uncomfortable. 
  2. Be determined, be hungry, be consistent, and always be the hardest worker in the room. Know that you are enough.
  3. A delay is never a denial. Reach for the stars, keep pushing forward, and let God align you for greatness. 

adidas Employees Request Human Resources Chief Be Investigated for Response to Racial Issues


Following the company’s recent announcement to address racial inequality by pledging that 30% of its new hires will be people of color, a group of employees who work at adidas are asking the company to investigate its chief human resources officer according to CNN.

A letter signed by 83 employees from five different regional adidas offices in Germany, the United States, Australia, and Panama was sent to three adidas executives on June 15 that asked the company’s supervisory board to examine whether human resources chief Karen Parkin has appropriately responded to racial issues within the company.

“Our employees have courageously raised their voices to people in positions of power; they have called out the fact that we are not representative of the communities we profit from and we lack the leadership, processes, and goals that will enable us to get there,” the letter stated.

Within the letter, the employees also ask the company’s supervisory board to “investigate whether we have the right approach and behavior from our (chief human resources officer) to tackle this issue within adidas.” It adds that employees believe it is “important that our approach to tackling these issues is modeled by our highest ranks of leadership, especially in HR where its purpose is the health and performance of the organization.”

adidas responded by stating that it “rejects all statements” made in the employee letter.

“adidas and Reebok have always been and will always be against discrimination in all forms and we stand united against racism,” the company said in a statement to CNN. “Our Black employees have led the response that we will continue to implement together and that we have committed to as a company. We are now concentrating our efforts on making progress and creating real change immediately.”

The Wall Street Journal reported last week that at a company meeting in Boston last year, Parkin allegedly said racism was “noise” only discussed in America.

She revealed in a statement to employees this week that she “should have chosen a better word” during the meeting and apologized if she had offended anyone.

“As the Executive Board Member responsible for HR, it was my responsibility to make clear our definitive stance against discrimination, and this I did not,” Parkin said. “My team and I are fully committed to improve our company culture to ensure equity, diversity and opportunity. That’s a promise. That is my promise.”

Black Protester in London Carries White Man Away From Angry Crowd Even Though “He Wasn’t Here to Support Black Lives Matter”

Black Protester in London Carries White Man Away From Angry Crowd Even Though “He Wasn’t Here to Support Black Lives Matter”


A Black man in London attending a Black Lives Matter protest was seen carrying a white man, who was believed to be a far-right counter-protester, away from danger to protect him from other protesters as a fight broke out, according to CNN.

Patrick Hutchinson and four other Black Lives Matter protesters said they witnessed a fight breaking out at the top of the stairs by the Southbank Centre, near the Waterloo Station.

Hutchinson told CNN earlier this week that he had helped the white man because he didn’t want any distraction from the purpose of the Black Lives Matter protest.

“My real focus was on avoiding a catastrophe, all of a sudden the narrative changes into ‘Black Lives Matters, Youngsters Kill Protesters.’ That was the message we were trying to avoid,” Hutchinson told CNN.
Hutchinson said he saw the man lying in a fetal position surrounded by protesters and it never crossed his mind the man may be for or against the movement, but he just wanted to get him out safely.
“I have no idea who this man was. All I know is that he was there, up to no good, let’s just say,” Hutchinson told CNN. “He wasn’t here to support Black Lives Matter.”

Hutchinson saw the man, he said he and his friends formed a cordon around him and Hutchinson scooped him up to take him directly to the police. While they were marching, the man could still feel people trying to hit him, Hutchinson said.

“I am carrying him, my friends are protecting myself and the man on my shoulder. He was still receiving blows, you can feel people trying to hit him,” he said. “There were people trying to protect him at the same time carried him over to the police and I said here you are. One of them said ‘thank you – you did a good thing there.'”
He also said people from all over the world, including police officers, can learn from this.
“Just because somebody’s up to no good, doesn’t mean you have to kill them,” he said.
White Philadelphia Court Supervisor Fired for Yelling Out Black Lives Don’t Matter

White Philadelphia Court Supervisor Fired for Yelling Out Black Lives Don’t Matter


A white court supervisor from Philadelphia was terminated after being caught cellphone video removing signs against racism and blurting out that black lives don’t matter to him, according to NBC News.

The former supervisor, Michael Henkel, is seen taking down handmade signs that were in support of the Black Lives Matter movement on Sunday from a fence at Columbus Square Park in South Philadelphia.

Jamie Kay posted this video on her Facebook page, writing, “This guy was tearing down Black Lives Matter signs at Columbus Square Park on the corner of 12th and Reed (South Philadelphia). Passerby in a car yells “Black lives matter!” and he responded, “Not to me they don’t.” Watch the video.”

Henkel, 61, had been working at the court as a writ-server supervisor for the First Judicial District of Pennsylvania.

Gabriel Roberts, who is a spokesperson for the court, said Henkel, who was hired by the court, almost 28 years ago in 1992, is no longer an employee and that his termination was based on multiple violations of the Unified Judicial System Code of Conduct and the nondiscrimination and equal employment policy.

“The Court takes this incident very seriously and believes Mr. Henkel’s behavior as shown in the video is egregious and totally unacceptable for an employee of the Courts,” Roberts said.

According to Mr. O’Rourke, Mr. Henkle had no involvement with adjudicating cases but did supervise employees.

Leslie Chapman, 42, who lives several blocks from the park, told the Philadelphia Inquirer that the signs were just placed on the metal fence last Friday afternoon as part of a kid-friendly march.

She said she had contributed one of the cardboard sign that read, “Black Lives Matter.” She also placed a drawing of a rainbow alongside it.

Chapman also said that Henkel’s actions “ruined that beautiful memory” of the peaceful, racially diverse march.

“For that adult to take that away from children, it’s just really awful,” she said. “The kids probably had a lot of fun making those signs.”

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